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PERSONAL STRATEGY ↘
re-boot, clarity, and energy
IT is managed and transparent
work processes and team are back in order
clarity, focus, and self-reliance
to manage business, instead of operations

алина раева →

ТОП-40 лучших директоров по цифровой трансформации (Коммерсант, 2024, 2025)
ТОП-100 лучших менеджеров России (BRICS BUSINESS CLUB 2025)
Член Экспертного Совета при Правительстве РФ
Bring order to your life and become your own ideal

Your personal strategy: your life structure with clarity, focus and self-reliance

Build your own system based on what you “really want” and not what you “need.”
I know how. And I can do it.

Strategy → goals → metrics → actions → results

  • Alina Raeva →
    Member of the Russian Government Expert Council
  • TOP-40 Digital Transformation Directors
    (Kommersant 2024, 2025)
  • Russia’s TOP-100
    managers
    (BRICS BUSINESS CLUB 2025)

  • 500+ hours
of counselling sessions
    with teams and managers

  • 5
    bn rub
    annual savings through business processes optimization

  • +40% 
profit over 3 years
    due to changes in the operating model

  • 20% to 76% increase
    in efficiency through OKRs
Best practices from business, technology, and psychology for your implementation.

A unique method for your personal strategy creation and its implementation: business practices and tools that have helped Google, Intel, Amazon, and many others to become leaders, and a scientific psychological base, where everything is logical, structured, and very personal at the same time.
What is a personal strategy

A personal strategy is

not a personal brand and one’s projection to the outside world without inner piece

not a motivational training that fills one up with energy that will disappear on the next day

not 10 lengthy steps to one’s success

not a wish board or fortune telling under the full moon

a system that logically connects dreams, goals, life stages, priorities, and specific actions for their realization

a fundamental result that you can adapt yourself throughout your life should you change your mind and want something else

a unique methodology: tools and approaches that are effective in business and psychology – now they apply to personal life as well

a path to oneself: with a focus, clear steps, and free adaptation

Who is it for
01/
Those who have left the old behind but have not entered the new yet
02/
Those who feel, “What is meant for me, is looking for me. But we should cross paths sooner”
03/
Those who are completing a period of burnout, divorce, business sale
04/
Those who no longer want to live according to other people’s expectations
05/
Women and men who do not want to choose between their duties and their personal selves
06/
Managers who feel “normal” but “empty”
07/
Teenagers who need to be systematic in making decisions
[4] “MASTERS OF LIFE”
(GROUP SESSIONS)
Format:
a small group (6-8 people), regular online meetings
(2 months)

Your gains:
analysis of personal strategies, outside perspective, team support, new contacts

It’s for:
managers and specialists who need support in making their career and personal decisions

from 50,000 rub.
Cooperation options
[5] “A PERSONAL STRATEGY”
(A RETREAT)
Format:
2+ days among like-minded people, mindfulness practice, strategy sessions

Your gains:
a re-load, life and work strategy for 1 year, clarity and a boost of energy

It’s for:
business owners, top-managers, leaders who want to break out of the routine and look at their next level

from 80,000 rub. / meals, accommodation, transportation costs not included
[3] individual work
Formats:
  • personal strategy 360 (6 sessions)
  • intensive course (2 days)
  • mentoring (3 months)

from 120,000 rub.
[2] WORKSHOPS AND WEBINARS
Format:
  • 2 weeks of assignments in an invite-only Telegram chat
  • 1 personal zoom-meeting (50 minutes)

Topics:
  • My dream won’t come true – what should I do?
  • What is my purpose?
  • My desires clash with each other – what should I go for?
  • I want it but do not do it – why?

from 15,000 rub. / by appointment
[1] “A place for career advancement”
(A marathon)
Format:
  • 2 weeks of assignments in an invite-only Telegram chat
  • 1 personal zoom-meeting (50 minutes)

Your gains:
A fresh take on your experience, new career goals, clarity and confidence

It’s for: those who are looking for the next step in their careers and are tired of “going round in circles”

from 20,000 rub.
Clarity on who you are, where you stand and where you want to go
Goals and focus without overload
A plan that is clear, flexible, and realistic
Support in yourself, not in the circumstances
Freedom to make choices not out of fear but because they make sense
A structure that will become your everyday tool for achieving your goals
A system that you will be able to adjust later yourself, without permanently relying on a guru or mentor: if something changes, and you decide to adjust your priorities, goals, focus
Results. Your gains
My name is Alina Raeva. I bring together business tools, IT innovations and psychology
I am not a theory consultant; I have held Operations Director and Transformations Director positions in different companies where I successfully implemented everything that we had conceived together with the owners and CEOs.

I know how business works from the inside; I understand where decisions get stuck, and how to make a system run like clockwork — with your supervision, but without your involvement in routine tasks and minor details.
For over 14 years, I have been building systems that drive growth and manageability.
I create systems where...
  • strategy becomes action;
  • teams deliver results;
  • business scales up.

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Your first step
a 30-minute counselling session

A quick diagnostic test to determine the true causes of your pains and to draw up a plan to cure them.
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